Brand created in 2003, recognized by his talent, SMO created a global universe of elegance and refinement, modern and innovative style.
SMO is for men who live by their own convictions. For those who refuse to be confined to boxes, who do not bow to the conventions dictated by society.
Our style embodies this embraced difference, a bold choice that celebrates individuality in the face of an often ostracizing world. We dress those who choose to follow their own path, who dare to believe in their dreams and make them a reality without compromise.
Each piece is designed to reflect that inner strength, that free and independent spirit, true to oneself, no matter the expectations of others.
In 2004, the prize of « Coup de Coeur » during the trophies of the fashion of Paris.
In 2005, the prize of the ministry of the youth during the international Festival of the young fashion designers of Dinard.
SMO knew how to print his highly personal vision, by redefining a contemporary cloakroom merging with a classic rigor.
The House of SMO’s aspiration is to collaborate with artists from different backgrounds and to work on architectural projects, ready to wear and design.
We promote diversity and equity, between genders and origins.